SOLUTIONS · PHARMA & OTC
Patient experience is regulated language. We treat it as such.
OTC purchase rationale, off-label usage, side-effect reporting, generational adoption — every signal is also a regulatory artifact. The platform reads patient voice without flattening it into marketing copy.
What you are navigating.
- Claim restrictions tighten as patient testimony loosens. Reviews and forums describe outcomes the brand may not. Reading them rigorously is a compliance exercise, not a marketing one.
- Off-label and adjacent-use signals matter strategically. They shape future indications, suggest line extensions, and warn earlier than pharmacovigilance channels do.
- Audit trails are non-negotiable. Whatever insight is shown to medical affairs, regulatory, or commercial must be reproducible — source by source, version by version.
What we bring.
Three capabilities aligned with a regulated environment:
- Patient voice decomposition. Symptom, condition, expected outcome, comparator, satisfaction — extracted per record, with explicit confidence and source lineage.
- Off-label usage radar. Cross-source detection (forums, reviews, social) of usage patterns outside indication — flagged early, traced precisely, surfaced to medical affairs.
- Compliance-grade audit trails. Every insight ships with the verbatims, the model version, the source platforms, the date window — the artifact is reviewable the same way a clinical synthesis is.
PATIENT VOICE · COMPLIANCE-GRADE DECOMPOSITION
Four dimensions. Four cohorts. One reading discipline.
ILLUSTRATIVE · ANONYMISED · BUBBLE = SIGNAL DENSITY
What changes.
- Pharmacovigilance signals reach awareness alongside, not after, social mentions.
- Medical affairs and brand teams work from the same source-of-truth, not parallel decks.
- Regulatory submissions cite consumer evidence with the same rigor as clinical data.
- Brand claims survive legal review because they are grounded in cited testimony.
- The next indication conversation starts with patient narrative, not a search query.